Our Story

Independent music is dominating the industry. But with the oversaturation of music, it's tough to stand out. Through label services, Lula Street Records provides top-tier distribution and unparalleled expertise to help diverse Christ-following artists succeed independently.

We are committed to shepherding artists both musically and spiritually, caring more about WHO you are than WHAT you can do.

Lula Street offers global music distribution, playlisting, and publishing to a carefully selected roster of independent artists, churches, and ministries while enabling you to retain creative control and ownership of your music AND earn significantly more than you would from a traditional record deal.

We seek to partner with artists who are Kingdom-minded, who value relationships over transactions - impacting souls over impacting charts. Artists who care more about what The King thinks than what the industry thinks. We function out of a spirit of generosity and work with artists with that same spirit.

We are passionate about building a roster of diverse artists. We believe that the music we get behind should reflect the Kingdom of God.

Who We Are:

Lula Street Records was founded by music industry veteran Wisdom Moon in 2021 after a fruitful season of living in Nashville and serving in leadership at Centricity Music and Integrity Music.

Wisdom spent much of his life creating resources and spearheading marketing for Christian artists, songwriters, worship leaders, and churches. His background includes creating and implementing strategies and marketing plans for record labels, churches, nonprofits, businesses, artists, apps, authors, and podcasts.

As a worship leader and former Christian hip-hop artist, Wisdom is passionate about serving Christ-following artists of all genres and has had the honor of working with artists like Lauren Daigle, All Sons & Daughters, Chris McClarney, Darlene Zschech, Sovereign Grace Music, and many more.

Wisdom also provides consulting and management through his company, Lula Music Group. If you need guidance in navigating the ever-changing music industry, be sure to check out LulaMusicGroup.com.

Benefits of Working with Lula Street:

  • Reach a wider audience on music platforms like Spotify, Apple Music, Pandora and Amazon Music

  • A team dedicated to ensuring your global music distribution, royalty collection and music licensing are done accurately and professionally

  • Expert guidance from industry professionals with your release strategy and audience growth

  • An exclusive community of Lula artists and songwriters that fosters collaboration

  • Global song registration and royalty collection with BMI, ASCAP, and other PROs, as well as CCLI, Multitracks, Loop Community, and PraiseCharts

  • Connections to various industry relationships

  • And much more